techcrunch.com 1 days ago URGENCY: 8/10

Ad Industry's Data Threat to U.S. Troops Revealed

The U.S. military is under threat as adversaries exploit commercial location data to track servicemembers. Senator Ron Wyden warns that the adtech industry poses a significant national security risk.

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Ad Industry's Data Threat to U.S. Troops Revealed

The Alarming Use of Location Data

Recent reports confirm that adversaries have targeted U.S. military personnel using commercial location data. This troubling revelation highlights how information collected from everyday devices can be weaponized against individuals in critical situations.

The U.S. Central Command (USCENTCOM) has acknowledged multiple instances where hostile actors have exploited this data to surveil servicemembers. Senator Ron Wyden has called for a reevaluation of the adtech industry, suggesting it should be treated as a national security threat due to its potential for misuse.

  • Key points to consider:
  • Location data is often acquired through online advertising.
  • Data brokers sell this information on the open market.
  • Governments, including the U.S., have purchased this data without warrants.
  • The FBI has advised consumers to use ad blockers to protect their privacy.
This situation raises serious concerns about the implications of data privacy and security, especially for those serving in the military.